To attract the best workforce, how can you raise your business position and showcase yourself as the employer of choice?
For any organisation looking to establish itself as a great place to work should address these key points;
- Retention rate of its current employees
- Your pay levels in comparison to competition
- Satisfaction rate of current and ex-employees
It is also important to take an outside look on how your business is viewed in the wider community. Your CSR activities are a key role in ensuring your business is an attractive business to work for. Attending or sponsoring local events, being involved with local education and charity fundraisers for example.
You can undertake surveys to evaluate your current position and help identify your unique USP’s which will make you stand out from the competition. It is important to clearly outline the benefits available to employees – Do you offer healthcare benefits, free parking, flexible working or a good pension scheme?
The vision and values of your organisation should be reflected across all your communication platforms, not just during the recruitment process. Talk about the history and story of the organisation, why do you do what you do?
Getting this right will ensure that you employ people with similar values who are motivated to achieve your vision.
Prospective employees will also research your business, so ensure all of your social media, blogs and website are kept up to date with relevant news, information and career opportunities.
Source: Harvey Richmond Recruitment